Corporate autopsies on the brands you trust. Who bought them, who gutted them, and what's still worth buying.
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Aug 26, 2026
Supplements are by far the most obfuscated category I have covered to date. Here's what you can do about it.
Aug 19, 2026
Why it is so hard to prove that the new version is worse. By way of a five-hundred-year-old office for inspecting cloth, a fraud investigation from 1579, and a warning from Adam Smith.
Aug 12, 2026
The industry got so good at building cars that it stopped making its money on them.
Aug 5, 2026
No sponsorships. No affiliate links. No outside money. The rules Worse on Purpose runs on, written in public, for readers to enforce.
Jul 29, 2026
Only two major running brands still own their factories. The rest rent from the same pool of contractors. Many do so with no commitment past the current order.
Jul 22, 2026
An ode to Pirsig: What quality is and how it is degraded.